True APR of "No Cost EMI"

Is "No Cost" really free? Calculate the hidden interest rate masked by lost discounts and processing fees.

Full price if you paid cash today.
How it works: Many brands offer "No Cost EMI" where the interest is paid by the brand to the bank. However, if you choose this, you often lose an upfront cash discount. The difference between the cash price and the total EMI payment is the "hidden" interest.
THE TRUE ANNUAL RATE (APR)
0%
Yearly Interest Rate